HP OmniBook Ultra is HP Inc.'s premium AI laptop for business and creative professionals.
HP OmniBook Ultra (rebranded from HP Spectre x360 in 2024) is HP Inc.'s premium laptop line for business and creative professional users. Available in 2-in-1 convertible and clamshell configurations with OLED and IPS displays in 14-inch sizes, OmniBook Ultra features Intel Core Ultra and Snapdragon X Elite processors with integrated NPU for AI-accelerated applications and Windows Copilot+ features.
The OmniBook Ultra line combines premium aluminum chassis design, long battery life, and Wi-Fi 7 with HP's Wolf Security enterprise features. HP repositioned its Spectre luxury consumer lineup as OmniBook to align with enterprise AI PC branding. OmniBook Ultra competes with Dell XPS in the premium Windows laptop segment for prosumers and mobile professionals.
| Attribute | HP OmniBook Ultra | Asus ZenBook | Dell XPS | |
|---|---|---|---|---|
| Provider | |  |  | |
| Founded | 1939 | 1989 | 1984 | |
| Sells To | Consumers, Enterprise | Consumers | Consumers, Enterprise, Small Business | |
| Pricing Model | Recurring, Software, Transactional | Transactional | Hardware, Recurring, Services, Software, Transactional | |
| Ownership | Public | Public | Public |
Provider
Founded 1939
Sells To Consumers, Enterprise
Pricing Model Recurring, Software, Transactional
Ownership Public
Founded 1989
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Founded 1984
Sells To Consumers, Enterprise, Small Business
Pricing Model Hardware, Recurring, Services, Software, Transactional
Ownership Public
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