
iCAR
iCAR is an electric vehicle brand that targets younger buyers.

iCAR is an electric vehicle brand that targets younger buyers.
iCAR sits in the compact all-electric SUV segment with the V23, a model launched in December 2024 that pairs retro off-road styling with modern electric vehicle technology, and the company offers three trims with rear-wheel and all-wheel drive, a 501 km CLTC range, and extensive customization including detachable fenders and off-road bumpers. Priced from 13,700 USD, the V23 targets urban and suburban drivers seeking a practical and stylish electric vehicle.
iCAR places the V23 against the BYD Atto 3 and the Geely Galaxy E5 as direct rivals in the compact SUV segment, and the new car has already started presales at Auto Guangzhou, with a presale price ranging from 110,000 to 150,000 RMB. iCAR's current models span the subcompact V23 (BEV) to the mid-size V27 (EREV), and a CarNewsChina review of the iCar V23 was published on February 1, 2025.
Source: carnewschina.com
iCAR targets younger people aged 25–35 who are pursuing new careers, and it wins them through presales at Auto Guangzhou, where the iCAR V23 had already started presales at a presale price ranging from 110,000 to 150,000 RMB.
iCAR sold 1,445 units in 2023 and 65,964 units in 2024. In July it sold 4,197 units, and its sales had been stagnant at a plateau for the past three months.
Source: en.wikipedia.org
iCAR lets younger buyers get versatile mobility through a new-energy SUV, with the iCAR 03 aimed at younger generations and the brand targeting people aged 25–35 who are pursuing new careers.
On December 2, 2024, iCAR announced that the first production vehicle of the Chery iCAR V23 officially rolled off the assembly line; the car is the second production model under the iCAR brand, has a rugged off-road design, and had already started presales at Auto Guangzhou at a presale price of 110,000 to 150,000 RMB. In April 2025, the brand was renamed to iCaur for overseas markets due to trademark reasons.
Source: en.wikipedia.org