Invisible Universe, Inc. is an entertainment technology company founded with the mission to create popular, celebrity-backed animated characters that resonate on social media. The company focuses on developing family-friendly entertainment franchises that start on platforms like TikTok and Instagram. Their portfolio includes characters such as Squeaky & Roy with the D'Amelio Family, Qai Qai with Serena Williams, Clydeo with Jennifer Aniston, Kayda & Kai with Karlie Kloss, and Crazynho with Dani Alves. Invisible Universe aims to become the "Pixar of the internet" by leveraging social media to build global franchises.
Notable affiliated individuals include Serena Williams, Jennifer Aniston, Karlie Kloss, and the D'Amelio Family, who have all partnered with Invisible Universe to bring their animated characters to life. The company has garnered significant attention and investment, achieving over 12 million followers and 2 billion views across its franchises. By successfully integrating celebrity influence with innovative animation, Invisible Universe has made a substantial impact in the digital entertainment landscape.