Lasso is a workforce management platform designed to enhance the event industry by streamlining various operational tasks. The platform offers a comprehensive suite of services including booking local labor, scheduling crews, handling gear, booking travel, processing payroll, and managing logistics. Lasso aims to improve the efficiency and experience of event companies by providing tools for project management, crew management, inventory management, financial management, and more. The company's mission is to make life better for everyone in the event industry by tackling challenges with a positive attitude and creating delighted customers.

Lasso has made a significant impact in the event industry, with over 500,000 users leveraging its platform to manage their operations. The platform is built to serve a wide range of roles within event companies, including owners, general managers, finance teams, operations, sales, and client services. By offering a robust set of tools and ensuring seamless collaboration among crew members, Lasso has positioned itself as a critical resource for event professionals looking to optimize their workflow and enhance their event experiences.