Leadzai

Leadzai targets campaign managers, growth leads, and agency owners at digital agencies and marketing providers across Europe. It tailors its pitch to agency CEOs, CMOs and marketing leads, and heads of digital, each with a dedicated page.

Prospects enter through demo bookings and a partnerships contact, supported by a comparison page and a knowledge and insights hub. New channels such as TikTok Ads give the company fresh reasons to re-engage agencies already on the platform.

Leadzai charges no platform fees, seat licenses, setup costs, or monthly software bills. Customers pay per goal, only when campaigns deliver the clicks they define, with no long-term contract lock-in.

When Leadzai delivers results more efficiently, it returns part of the gain to the customer as an efficiency rebate. If results cannot be delivered, unused budget rolls forward instead of being spent.

Leadzai sells an advertising automation platform to digital agencies and marketing service providers. It launches and runs campaigns on Google Ads (Search, Display, and PMax), Meta Ads, Microsoft Advertising, and TikTok from a single campaign builder.

AI manages bidding, pacing, and budget shifts against goals set once, with human expert review on every campaign. White-label dashboards give agencies live ROI, spend, and margin tracking and branded reports for their clients.