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Life is Good
AddedFeb 15, 2024
UpdatedJun 18, 2026
Life is Good

Life is Good

Series B

Life Is Good: A lifestyle brand offering a wide range of apparel, accessories, and home decor in the US and Canada.

HQ
Boston, MA, US
Founded
1994
Overview
Compare
Fundraising
Employees
Website

Founded in 1994, Life is Good is a lifestyle brand dedicated to spreading the power of optimism through its wide range of apparel, accessories, and home decor products. The company's core mission is to inspire people to focus on the good in their lives, while its vision is to create a world where everyone can embrace a positive outlook. Life is Good offers products such as tees, hoodies, sleepwear, hats, and home decor items, targeting customers in the United States and Canada.

Notable figures associated with Life is Good include its founders, brothers Bert and John Jacobs. The company has achieved significant milestones, including widespread brand recognition and a loyal customer base. Life is Good has also made a substantial social impact through its charitable arm, the Life is Good Kids Foundation, which supports children in need. The brand's emphasis on optimism and quality has solidified its place in the market as more than just an apparel company but as a movement promoting positivity.

Life is Good - Similar Companies

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Life is Good - Quick Facts

Who are Life is Good's competitors?

Companies similar to Life is Good include Goodboy Clothing, Madhappy, Urban Outfitters and Quality Goods.

When was Life is Good founded?

Life is Good was founded in 1994.

Where is Life is Good's headquarters located?

Life is Good's headquarters is located in Boston, MA, US.

When was Life is Good's last funding round?

Life is Good's most recent funding round was for $16M (USD) in March 2005.

How much has Life is Good raised to-date?

As of Mar 23, 2005, Life is Good has raised a total of $16M (USD).

How many employees does Life is Good have?

Life is Good has 200 employees as of Feb 4, 2024.

Life is Good - Classification

Industry
  • Retail
Geographic Exposure
  • United States
Revenue
  • Transactional
Customer
  • Consumers
Main Product
  • Accessories
  • Apparel
Tags
  • eCommerce
NAICS
  • 458000Clothing, Clothing Accessories, Shoe, and Jewelry Retailers
  • 450000Retail Trade
SIC
  • 5600Apparel And Accessory Stores
Show 23 more industry codes
NAICS
  • 310000Manufacturing
  • 315100Apparel Knitting Mills
  • 440000Retail Trade
  • 455000General Merchandise Retailers
  • 455200Warehouse Clubs, Supercenters, and Other General Merchandise Retailers
  • 455210Warehouse Clubs, Supercenters, and Other General Merchandise Retailers
  • 455219All Other General Merchandise Retailers
  • 313000Textile Mills
  • 315000Apparel Manufacturing
  • 313300Textile and Fabric Finishing and Fabric Coating Mills
  • 315200Cut and Sew Apparel Manufacturing
  • 313310Textile and Fabric Finishing Mills
  • 315120Apparel Knitting Mills
SIC
  • 2200Textile Mill Products
  • 2260Dyeing And Finishing Textiles, Except Wool Fabrics And Knit Goods
  • 2261Finishers of Broadwoven Fabrics of Cotton
  • 5300General merchandise stores
  • 5390Miscellaneous General Merchandise Stores
  • 5399Miscellaneous General Merchandise Stores
  • 2300Apparel And Other Finished Products Made From Fabrics And Similar Material
  • 5900Miscellaneous Retail
  • 2380Miscellaneous Apparel And Accessories
  • 2389Apparel And Accessories, Not Elsewhere Classified