Liv Labs, founded by Carly Price and led by CEO Melody Roberts, is a consumer healthtech company dedicated to modernizing self-care solutions for urinary incontinence. The company targets the $8 billion market of 29 million American women concerned about public leakage. Liv Labs offers innovative products and services, including adaptive health coaching software and a novel continence pessary, designed to provide convenient, effective self-care options.
Notable figures associated with Liv Labs include Carly Price, who previously reimagined the pillow for Casper and now leads digital retail design at Walmart, and Melody Roberts, who has a background in incubating digital services. The company has made significant strides in addressing a critical health issue, providing affordable and effective solutions that empower women to manage their continence with confidence.
