LiveRamp's scale gives it one of the largest deterministic identity graphs in the industry, with reach across more than 500 activation destinations and a long operating history dating to 1969.
Its cloud-agnostic deployment across major cloud providers and its neutral, interoperable positioning appeal to enterprises wary of walled gardens, though its pending acquisition by Publicis Groupe has raised neutrality questions among rivals.
LiveRamp is positioned at the center of the shift toward cookieless, privacy-conscious advertising, selling data collaboration and identity infrastructure to brands, agencies, publishers, and platforms.
Fiscal 2026 revenue grew about 9% to $813 million, with subscription revenue of $614 million, and the pending Publicis Groupe acquisition signals continued consolidation of data and AI capabilities among marketing holding companies.
LiveRamp's flagship offering is a cloud-based data collaboration platform organized around four portfolios: Data Marketplace, Consumer Insights, Planning and Activation, and Measurement and Optimization.
The platform provides identity resolution built on a persistent people-based identifier, multi-party clean rooms, and activation across more than 500 platforms and 21,000 publishers, with consumption-based pricing.