LV8

LV8 is a social-first agency that provides influencer marketing, social media management, creative, and content production for brands and entertainers.

Anthropic’s AI assistant **Claude now integrates Associated Press (AP) election data** in real-time responses, marking the company’s first content licensing deal with a major publisher. The partnership allows Claude to provide up-to-the-minute polling and election results, attributed to the AP, addressing a critical gap in its ability to deliver credible, timely information. Anthropic previously relied on low-credibility web sources due to its refusal to negotiate licensing agreements, which publishers had used as leverage to block its crawlers. The AP’s non-partisan reputation and existing licensing infrastructure made it an ideal first partner for this experiment.

Nov 2026AdweekNews article

Reed Smith advises the sale of creator agency **LV8** and content network **Mirage Digital** to private equity firm **Velocity Capital Management**, which specializes in sports, media, and entertainment investments. The transaction consolidates two digital media businesses under a single ownership group. The deal reflects growing private equity interest in content-driven agencies and networks.

Nov 2026Reed SmithNews article

LV8 merges with its sister agency Mirage Digital and secures high eight-figure equity funding from Velocity Capital Management. The combined entity operates as a social-first creative agency, expanding its service offerings and capital base. The merger consolidates two firms under shared leadership while targeting growth in creator-driven marketing.

Nov 2026AdweekNews article

LV8 appoints Patrick Connolly as Chief Strategy Officer to expand its brand, media, and talent partnerships. Connolly previously led content and partnerships at Snap Inc. The move aims to bolster LV8’s creator-economy focus.

Jul 2026PR NewswireNews article