Advantive acquires Pepperi, a unified B2B commerce platform serving consumer goods brands, distributors, and wholesalers. The acquisition adds B2B eCommerce, mobile order taking, retail execution, and trade promotion capabilities to Advantive’s portfolio for manufacturing and distribution businesses. The deal expands Advantive’s international footprint.
WIV Wein International expands Pepperi's platform deployment to the United Kingdom and Denmark after seeing strong results in Germany. Its German rollout reportedly cut order-to-delivery times by 70% within six months, a result cited as the basis for extending deployment into the two additional markets.
SodaStream International Ltd. selects Pepperi as the B2B sales and retail execution platform for its global field operations, aiming to streamline worldwide sales and merchandising. The company seeks a single, globally ready platform to replace its regional CRM systems.