Perpetua

Perpetua provides eCommerce advertising and intelligence software for growth-obsessed agencies.

Perpetua's Amazon Accelerator Program offers intelligent advertising to drive sales on Amazon.

Perpetua's Amazon Advertising Software is designed to optimize all Amazon ad types and improve returns from Amazon PPC campaigns.

Perpetua Audiences lets advertisers use prebuilt Amazon AMC audiences and create custom audiences for targeted retargeting at each funnel stage.

Perpetua Competitor Signals help Amazon advertisers respond to competitor changes, capture market share, and optimize campaigns in real time.

The page describes how AI helps advertisers validate Amazon keyword ideas rather than discover them through campaign data.

The page explains what Amazon's NTB metric measures, its limitations, and how to interpret it in context.

Discover Perpetua Market Signals, a new feature that helps optimize Amazon advertising using organic rank and market insights for smarter growth.

Businesses managing Amazon PPC in-house can use tools to automate complex and time-consuming advertising tasks.

Thousands of businesses use Perpetua's eCommerce advertising optimization and intelligence software to scale growth on Amazon, Instacart, and other platforms.

Perpetua provides eCommerce advertising software and managed services for marketplaces including Amazon and Instacart — plus solutions for Amazon DSP, OTT and Google ads.

Perpetua launched an MCP connection for its retail media accounts in September 2026. The connection links those accounts directly to AI assistants, including Claude and ChatGPT.

Sep 2026WideworksNews article

Perpetua releases its 2021 Q4 EU Amazon Benchmark Report, based on campaign data under management across five European regions and 13 retail categories. The report tracks Sponsored Products, Sponsored Brand, and Sponsored Display trends, including cost per click (CPC), advertising spend, and new-to-brand purchases.

Jan 2022Business WireNews article