Phota Labs

Generate AI ad creative and full campaign assets with persistent, licensable talent. Build a complete campaign from one identity and one product, with on-model imagery that stays on-brand across every asset.

Phota integrates with avatar platforms to generate controllable likenesses from photos or videos, ensuring consistent identity in avatar videos.

Phota generates AI headshots and photos preserving real likeness, trained from personal photos for solo portraits, family sets, and remixes.

The AI photo editor by Phota maintains faces and identities in edits, ensuring no drift for people or pets in restyled photos.

Phota API allows users to select a base model, such as GPT Image 2 or Nano Banana 2, with Phota’s identity layer applied.

GenAI elevates photography aesthetics and unlocks a truly intelligent Auto mode.

Phota preserves identity in AI edits and generations, explaining identity loss in AI models and how its technology maintains facial likeness.

Phota Labs seeks candidates for engineering, research, GTM, and creative content roles to develop personal visual AI models.

About us: At Phota Labs, we’re building visual GenAI that helps people capture, express, and relive their memories — in ways that feel effortless, personal, and emotionally resonant. Our core technolo

How Phota's persistent identity layer compares to foundation models alone and LoRA fine-tuning: quality, multi-subject support, cost, persistence, and flexibility.

Phota Labs introduces the team behind its personalized AI photography technology focused on identity preservation.

Phota Labs provides customer support, API access, and partnership inquiries for account and technical needs.

Phota for iOS is coming soon. Phota Studio and the Phota API keep the same person consistent across AI images and video on any model.

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Phota Labs API Terms of Service

Phota Labs Terms of Service