Rotate Watches, founded in 2019 and based in Los Angeles, California, is a woman-owned, minority-owned startup dedicated to reviving the art of watchmaking. The company offers DIY mechanical watch kits that provide enthusiasts with the tools and instructions needed to build their own timepieces. By making the traditionally expensive and complex craft of watchmaking accessible, Rotate Watches aims to inspire creativity and craftsmanship among a broader audience.
Notable achievements include a successful Kickstarter campaign that raised over $91,000, surpassing their goal by 600%. The company has garnered attention from prominent publications such as the New York Times, Gadget Flow, and Geeky Gadgets. With its unique approach to democratizing watchmaking, Rotate Watches has made a significant impact on both the watchmaking community and the broader market for creative DIY projects.