Founded in 2007 and headquartered in Boston, Massachusetts, Rue Gilt Groupe is a premier off-price e-commerce platform that merges technology and marketing to create engaging online shopping experiences. The company operates through two main brands, Rue La La and Gilt, offering over 5,000 premium and luxury brands at discounts of up to 70% off full-price retail. Rue Gilt Groupe focuses on connecting world-class brands with next-generation shoppers through daily boutique "popups," providing a unique value proposition for a highly coveted shopping demographic.
Notable affiliated people include key executives who have driven the company's growth and strategic direction. Investors have recognized the potential of Rue Gilt Groupe, contributing to its expansion and market presence. The company has achieved significant milestones, including building a large and loyal customer base and becoming a trusted authority in online fashion. Its impact is evident in the way it has redefined the online treasure hunt, making high-end fashion accessible to a broader audience while supporting brand partners effectively.