
SetterVC operates an online platform for buying and selling shares of pre-IPO companies.
Setter Capital differentiates through nearly two decades of proprietary secondary-market data, having completed more than 2,000 transactions and delivered over 40 billion US dollars in liquidity across venture, private-equity, real-estate, and infrastructure secondaries.
The firm operates as a registered broker-dealer under FINRA CRD number 141652 and publishes the Setter 30, a real-time index ranking the most sought-after venture-backed companies in the secondary market over rolling 30, 60, and 90 day windows.
Source: altassets.net
As a privately held Toronto broker-dealer without disclosed institutional funding, Setter Capital operates at a smaller scale and with lower brand recognition than well-capitalized United States secondary platforms such as Forge Global, EquityZen, and Nasdaq Private Market.
Its offering centers on secondary-market advisory and the SetterVC marketplace rather than the broad capital-markets, data, and custody tooling those larger competitors provide, which can limit its appeal to enterprise sellers seeking an integrated primary-and-secondary platform.
Source: altassets.net
The private-company secondary market has grown sharply as longer private holding periods and large late-stage financing rounds created pent-up shareholder liquidity demand, drawing specialized platforms and broker-dealers into venture and growth-equity secondaries.
Setter Capital estimated total first-half secondary-market volume at roughly 22 billion US dollars as early as 2014, and demand has since broadened to pre-IPO shares, with its Setter 30 index now tracking the most in-demand venture-backed names each quarter.
Source: pehub.com