The company is headquartered in a college town and says its vision is for technology to bring people together. It believes real relationships matter more than engagement metrics.
Sidekick is being built by an artist and entrepreneur and a law professor who left tenure over concerns about the effects of screens on society. Its mission is to foster connection, belonging, and joy by empowering adults.
The page provides a contact form for partnership, investment, media coverage, and other inquiries, and says inquiries are routed to the appropriate person.
Sidekick uses curated interest categories and opt-in personal filters to help adults connect through real-world friendships. It reports 1,200+ users, 250+ communities, 3,500+ events, 2,600+ interest categories, and 10 institutional partners and corporate pilots.
Sidekick’s Terms of Service describe expectations for users and the company and state that they form a legally binding agreement. The effective date is August 27, 2026.