SpotHero, founded in 2011 and based in Chicago, Illinois, is a digital parking marketplace designed to streamline the process of reserving and paying for parking spaces. The company operates through a mobile app and website, offering services in over 300 cities across the United States and Canada. SpotHero connects drivers with parking lots, garages, and valet services, providing a convenient solution for securing parking spots ahead of time for events like games and concerts. Their core mission is to make parking easier and more accessible, enhancing urban mobility.

Notable figures associated with SpotHero include co-founders Mark Lawrence, Larry Kiss, and Jeremy Smith. The company has attracted significant investment from firms such as Insight Venture Partners and Global Founders Capital. Key achievements include expanding their service to hundreds of cities and forming partnerships with major venues like Madison Square Garden and Oracle Park Stadium. SpotHero's impact lies in its ability to reduce the stress of finding parking, thereby improving the overall driving experience in urban areas.