SUPER73 is an American lifestyle adventure brand specializing in the design and manufacturing of electric bicycles. Founded in 2016 in Orange County, California, by John Kim, Michael Cannavo, Aaron P. Wong, Legrand Crewse, and Alix Armour, the company is headquartered in Irvine, California. SUPER73's product lineup includes motorcycle-styled e-bikes like the Z-Series, S-Series, and R-Series, catering to urban explorers and trailblazers alike. The company also offers custom builds for celebrities and engages in high-profile collaborations.
SUPER73 has made significant strides in the electric bicycle market, gaining a reputation for its unique blend of style and functionality. The company's high-profile collaborations and custom builds have garnered attention from both consumers and celebrities, enhancing its brand visibility. Key figures include Legrand Crewse as CEO and Michael Cannavo as CMO. With a strong market presence and innovative product offerings, SUPER73 continues to impact the e-bike industry positively.