Robin Games launches **PLAYHOUSE**, a mobile game targeting lifestyle enthusiasts. CEO Jill Wilson highlights the studio’s focus on lifestyle titles and explains how the pandemic reshaped remote work at the company. The game blends social engagement with lifestyle themes, catering to players seeking immersive experiences beyond traditional gaming.
Robin Games launches **PLAYHOUSE**, a mobile interior design game blending gameplay with e-commerce. Players decorate virtual spaces while shopping for real products. The women-led startup targets a niche in 'lifestyle gaming,' aiming for a stylish, magazine-inspired experience. Its 2020 debut highlighted ambitions to merge fantasy gaming with aspirational aesthetics.
Robin Games launches **PLAYHOUSE**, a mobile game blending home design and gaming. The Venice-based studio introduces its first app to let users virtually furnish and decorate spaces. The release marks the company’s entry into the mobile gaming and commerce intersection.
Robin Games, founded by Jill Wilson, secures $7 million in funding to develop a new mobile gaming genre blending fantasy themes with lifestyle-focused content. The startup, led by a predominantly female team, aims to merge the stylish, aspirational appeal of lifestyle media with immersive gaming experiences. Wilson brings prior leadership experience from Jam City, where she oversaw successful franchises like *Cookie Jam* and *Panda Pop*.