Founded in 2018 and based in Atlanta, Georgia, The Playbook is an award-winning startup focused on enhancing performance mental health within sports organizations. Their core mission is to help athletes and teams maximize their effectiveness and performance through trackable wellness solutions. The Playbook offers a patent-pending methodology that tracks, trains, and improves mental health performance across various levels of sports, including elite youth sports, college athletics, and professional athletes. They are set to launch a mobile app in Summer 2024 to further their impact.
Notable affiliated individuals and investors include top talent from the sports industry who have recognized the value of mental health in achieving peak performance. The Playbook has achieved significant milestones, such as winning awards for their innovative approach to sports mental health. Their impact is evident in the improved performance and well-being of athletes and teams who utilize their solutions. By addressing mental health in sports, The Playbook is pioneering a crucial aspect of athletic success and overall wellness.