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Toys R Us
AddedFeb 13, 2024
UpdatedJun 18, 2026
Toys R Us

Toys R Us

Public

Toys "R" Us: A leading US-based international retailer of toys, clothing, baby products, and video games.

HQ
Wayne, NJ, US
Founded
1948
Overview
Compare
Fundraising
Employees
Website

Toys "R" Us, Inc. is a prominent US-based international retailer founded in 1948 by Charles Lazarus. The company's core mission is to deliver joy and foster imagination through a diverse range of toys, clothing, baby products, and video games. With a vision to be the ultimate destination for children and families, Toys "R" Us offers products such as action figures, dolls, role-play toys, vehicles, and video game accessories. The company primarily focuses on the North American market but has a significant presence worldwide.

Notable figures associated with Toys "R" Us include its founder Charles Lazarus, who revolutionized the toy retail industry. The company has attracted investments from major firms like Bain Capital and Kohlberg Kravis Roberts. Key achievements include becoming a household name and a go-to destination for children's products over several decades. Despite facing financial challenges, Toys "R" Us has left a lasting impact on the retail landscape and continues to be a beloved brand for many families globally.

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Toys R Us - Quick Facts

Who are Toys R Us' competitors?

Companies similar to Toys R Us include Hasbro, Mattel, Creative Toys and Thoughtfull Toys.

When was Toys R Us founded?

Toys R Us was founded in 1948.

Where is Toys R Us' headquarters located?

Toys R Us' headquarters is located in Wayne, NJ, US.

When was Toys R Us' last funding round?

Toys R Us' most recent funding round was for $3.1B (USD) in September 2017.

How much has Toys R Us raised to-date?

As of Sep 27, 2017, Toys R Us has raised a total of $3.2B (USD).

How many employees does Toys R Us have?

Toys R Us has 64,000 employees as of Feb 5, 2024.

Toys R Us - Classification

Ownership
  • Public
Technology
  • SaaS
Geographic Exposure
  • United States
Revenue
  • Transactional
Customer
  • Consumers
Main Product
  • Clothing
  • Toys
Tags
  • eCommerce
  • Retail
NAICS
  • 459120Hobby, Toy, and Game Retailers
  • 450000Retail Trade
  • 459000Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers
  • 459100Sporting Goods, Hobby, and Musical Instrument Retailers
SIC
  • 5940Miscellaneous Shopping Goods Stores
  • 5945Hobby, Toy, And Game Shops
  • 5900Miscellaneous Retail
ISIC
  • 4764Retail sale of games and toys in specialized stores
Show 12 more industry codes
NAICS
  • 440000Retail Trade
  • 330000Manufacturing
  • 339000Miscellaneous Manufacturing
  • 339900Other Miscellaneous Manufacturing
  • 339930Doll, Toy, and Game Manufacturing
SIC
  • 5090Miscellaneous Durable Goods
  • 5092Toys And Hobby Goods And Supplies
  • 5099Durable Goods, Not Elsewhere Classified
  • 3900Miscellaneous Manufacturing Industries
  • 5000Wholesale Trade-durable Goods
  • 3940Dolls, Toys, Games And Sporting And Athletic Goods
  • 3944Games, Toys, And Children's Vehicles, Except Dolls And Bicycles