Founded with the mission to revolutionize artist monetization, Trac provides a comprehensive virtual platform designed to help artists and their teams monetize their content, name, and likeness directly with fans. The company envisions a future where the artist economy is tokenized through the use of smart contracts and blockchain technology. Trac offers services such as unlimited music distribution to streaming and social platforms, ensuring global accessibility for artists' tracks, and facilitates automatic payments in cryptocurrencies.
Trac has garnered a significant user base, with over 300,000 artists, managers, and labels leveraging its platform to maximize their earnings. The company has made notable strides in integrating blockchain technology to enhance transparency and efficiency in the music industry. By empowering artists to sell their music and build their brand more effectively, Trac is making a substantial impact on how artists manage and monetize their careers in the digital age.