Truthset

Users can validate up to 100,000 hashed emails and receive match rates, lift, and Data Ratings tiers within days.

Identity is moving from inferred to declared. The research behind the shift.

ID Max and Data Rated Audiences, two products on one validated identity foundation.

The page argues that the focus on scale in digital advertising has shifted to data accuracy in connected TV.

Discover why CTV data accuracy, not scale, is defining the next era of advertising. Learn how to stop paying the inaccuracy tax and scale smarter.

U.S. connected TV ad spending is projected to reach $38 billion in 2026, according to eMarketer. But an uncomfortable truth facing advertisers making those

Truthset partners with Databricks to integrate independent, record-level data accuracy scoring.

Company news, partnership announcements and original research from Truthset.

Today, Truthset announced a strategic partnership and direct integration with Magnite, the largest independent sell-side advertising company. The integration

Today, Truthset announced an integration with Yahoo Demand Side Platform. The partnership enables advertisers to activate Truthset’s Data Rated Audiences

The independent referee for consumer data accuracy. Founded 2019.

Truthset offers consultations on improving data quality and scheduling demos.

Truthset invites companies to join the Data Collective and become data partners.

Most industries use product quality ratings, but the consumer data industry is still opaque, with errors of up to 60%*. Data accuracy varies widely even

Truthset provides Identity-as-a-Service and Data Rated Audiences for brands, agencies, platforms and publishers.

The page outlines Truthset’s privacy policy, including data collection, usage, sharing, and user rights.

Certain U.S. states provide their residents with privacy rights, including California, Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Oregon,

How clients, partners and the press may cite, publish and promote Truthset data, scores, reports and logos.