Upside

Upside helps B2B teams uncover pipeline, identify deal-winning moments, and use go-to-market data to drive revenue.

Pre-built views of every account, campaign, and channel, readable by the whole team without SQL. Every number traces back to the same record the rest of the platform runs on.

Upside connects go-to-market systems and reconstructs people, touchpoints, and buying groups behind deals into a single record.

The page describes Upside's security posture, certifications, privacy commitments, and resources for handling sensitive go-to-market data.

Actionable insights and proven practices to help B2B go-to-market leaders build smarter, faster-growing businesses.

Illustrated B2B attribution story by Mada Seghete. Read How To Attract A Dragon free, or get the paperback and Kindle on Amazon.

The Pipedash attribution engine uses three Opus-tier analysts, a consensus judge, and two agents that verify findings to assign deal credit based on evidence. Demo request forms and other buyer responses receive 0% credit.

Upside offers a library of go-to-market apps, including interactive dashboards, heatmaps, scorers, and analyses built from go-to-market data by describing them to an agent.

Search and filter every open GTM Engineering, RevOps, Marketing Engineer, and AI Accelerator role. Updated regularly.

Upside prices its platform based on the data connected and the desired outcomes, with no per-seat pricing.

Upside's team includes former operators, marketers, and engineers who build revenue attribution tools for B2B teams.

The data pipeline behind /gtme — 1,890 job listings and 2,353 practitioners in Notion, pulled into the site on a daily build cadence.

Upside's interactive demo shows the buyer journey, including touchpoints, milestones, and insights.

Upside connects go-to-market teams' revenue data and provides AI-powered answers.

The company accepts job descriptions, LinkedIn profiles, and job board links for addition to the GTM Engineer database on its next refresh.

Upside reconstructs account activity and makes the resulting record available to teams, AI agents, and apps they ship.

The page explains how Upside uses cookies and similar technologies on upside.tech and how users can manage their preferences.

The page explains how Upside collects, uses, stores, and protects personal information across its website and services.

Rules governing acceptable use of Upside's software-as-a-service offerings, websites, APIs, and related services.

Upside's terms govern access to and use of its website, services, and related offerings.