VideoAmp

The offering connects streaming, digital, and TV analytics for cross-channel audience measurement.

The offering uses data-driven automation for media planning and strategy and supports integrated media planning.

VideoAmp promotes the adoption of alternative currencies in television advertising during the TV upfronts season.

VideoAmp's Knowledge Center covers its commingled TV viewership dataset and linear and digital audience insights.

While viewership has been down of late, VideoAmp data suggests this year’s viewership will increase by 4.5% to 34.4M viewers.

Understand the difference between data clean rooms and traditional analytics platforms—and how to choose the right mix for future-proof marketing and measurement.

Our newly appointed Chief Technology Officer, Tony Fagan, caught up with AdExchanger to discuss his new role and so much more.

VideoAmpa joins the ARF and its latest initiative to study digital account and device sharing for a holistic view of consumer habits.

Despite the growing number of consumers switching to ad-free subscription streaming services, a group of advanced advertising executives told an industry audience Monday that advertisers have to go where the audience is.

JP Pereira discusses life after cookies and how conversion modeling will have an even bigger role to play in the future of attribution.

A media measurement software company offering powerful audience segmentation for programmatic ads in a more valuable data-driven ecosystem.

VideoAmp's Offerings Privacy Policy describes how the company collects, uses, and discloses personal information in connection with providing its offerings to customers, as well as the rights it provides.