Vuori sells performance joggers, training apparel, and lifestyle activewear for men and women through e-commerce and stores.
The brand competes with Athleta in premium athletic lifestyle apparel for active consumers seeking versatile performance clothing.

Vuori performance lifestyle apparel inspired by coastal California active living.

Nike — Athletic Footwear and Apparel
nike.com

Athleta
athleta.com

Target — Family Apparel
target.com

Premium Activewear

Lululemon — Athletic Apparel
shop.lululemon.com

Banana Republic
bananarepublic.com

Casual Apparel Retail
gap.com

Old Navy
oldnavy.gap.com

Premium Casual Apparel Retailer
jcrew.com

Classic Menswear
brooksbrothers.com

Women's Contemporary Workwear
anntaylor.com

Young Adult Casual Apparel Retail

Uniqlo — Casual Apparel
uniqlo.com

Fast-Fashion Apparel
www2.hm.com

Levi Strauss Signature — Value Apparel
| Attribute | Vuori — Athletic Apparel | Nike — Athletic Footwear and Apparel | Athleta | Target — Family Apparel | Lululemon — Athletic Apparel | Banana Republic | Casual Apparel Retail | Old Navy | Premium Casual Apparel Retailer | Classic Menswear | Women's Contemporary Workwear | Uniqlo — Casual Apparel | Fast-Fashion Apparel | Levi Strauss Signature — Value Apparel | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Provider | |||||||||||||||
| Founded | 2013 | 1964 | 1969 | 1902 | 1998 | 1969 | 1969 | 1969 | 1983 | 1818 | 1954 | 1984 | 1947 | 1853 | |
| Sells To | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | Consumers | |
| Pricing Model | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | Transactional | |
| Ownership | Private, Venture Capital | Public | Public | Public | Public | Public | Public | Public | — | — | — | — | — | Public |
Provider
Vuorivuoriclothing.com$445M raised · Late Stage Private
Founded 2013
Sells To Consumers
Pricing Model Transactional
Ownership Private, Venture Capital
Provider
Nikenike.com$0 raised · Public
Founded 1964
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Gapgapinc.com$0 raised · Public
Founded 1969
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Targettarget.com$0 raised · Public
Founded 1902
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Lululemon Athleticacorporate.lululemon.com$0 raised · Public
Founded 1998
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Gapgapinc.com$0 raised · Public
Founded 1969
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Gapgapinc.com$0 raised · Public
Founded 1969
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
Gapgapinc.com$0 raised · Public
Founded 1969
Sells To Consumers
Pricing Model Transactional
Ownership Public
Provider
J.Crewjcrew.com$0 raised
Founded 1983
Sells To Consumers
Pricing Model Transactional
Ownership —
Provider
Brooks Brothers$325M raised · Acquired Subsidiary
Founded 1818
Sells To Consumers
Pricing Model Transactional
Ownership —
Provider
Ann Tayloranntaylor.com$0 raised · Acquired Subsidiary
Founded 1954
Sells To Consumers
Pricing Model Transactional
Ownership —
Provider
Uniqlouniqlo.com$0 raised
Founded 1984
Sells To Consumers
Pricing Model Transactional
Ownership —
Founded 1947
Sells To Consumers
Pricing Model Transactional
Ownership —
Provider
Levi'slevistrauss.com$623.3M raised · Public
Founded 1853
Sells To Consumers
Pricing Model Transactional
Ownership Public