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Whatnot›
Products & Services›
Live Shopping Platform
Live Shopping Platform

Whatnot› offers Live Shopping Platform

ProductOperating Status: Currently Offered

Live marketplace where sellers host interactive video shows to auction and sell collectibles, fashion, and more in real time.

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Overview

Whatnot operates a live shopping marketplace where sellers host interactive video shows to sell across more than 250 categories. The platform blends live streaming, chat, auctions, fixed-price sales, and flash sales with integrated payments and shipping into one commerce experience.

Buyers discover live shows and products, join streams to bid and interact with hosts in real time, and complete purchases through the app. Sellers build audiences by category, schedule shows, and use tools for listings, discovery, and fulfillment while growing communities around shared interests.

Live Shopping Platform - Classification

Industry
  • Software Companies
Model
  • Marketplace
Revenue
  • Transactional Commission
Customer
  • Consumer

More from Whatnot

  • Seller Hub Live Selling Tools logo

    Seller Hub Live Selling Tools

Live Shopping Platform - Direct Competitors

  • District

    District logo

    AI Commerce Platform

    district.net

  • eBay

    eBay logo

    eBay Live

    ebay.com

  • Fanatics

    Fanatics logo

    Fanatics Live

  • Ntwrk

    Ntwrk logo

    NTWRK Live Shopping

    thentwrk.com

  • Bids.com

    Bids.com logo

    Online Jewelry Auctions

    bids.com

  • QVC Group

    QVC Group logo

    QVC 24/7 Live Shopping on TikTok Shop, QVC+ and HSN+

    qvcgrp.com

AttributeLive Shopping PlatformAI Commerce PlatformeBay LiveFanatics LiveNTWRK Live ShoppingOnline Jewelry AuctionsQVC 24/7 Live Shopping on TikTok Shop, QVC+ and HSN+
ProviderWhatnotwhatnot.com1.5B raised · Series GDistrictdistrict.net14.7M raised · SeedeBayebay.com1.2B raised · PublicFanatics4.9B raised · PublicNtwrkthentwrk.com60M raised · Series BBids.combids.com1.7M raised · SeedQVC Groupqvcgrp.com
Founded2019202219952002201820181991
Sells ToConsumersB2BConsumers, Small BusinessConsumersConsumers——
Pricing ModelTransactional CommissionSubscriptionCommission, TransactionalTransactionalTransactionalTransactionalB2C
OwnershipVenture CapitalPrivatePublicPublicPrivate, Venture CapitalPrivate, Venture Capital—
Live Shopping Platform

Provider Whatnotwhatnot.com1.5B raised · Series G

Founded 2019

Sells To Consumers

Pricing Model Transactional Commission

Ownership Venture Capital

AI Commerce Platform

Provider Districtdistrict.net14.7M raised · Seed

Founded 2022

Sells To B2B

Pricing Model Subscription

Ownership Private

eBay Live

Provider eBayebay.com1.2B raised · Public

Founded 1995

Sells To Consumers, Small Business

Pricing Model Commission, Transactional

Ownership Public

Fanatics Live

Provider Fanatics4.9B raised · Public

Founded 2002

Sells To Consumers

Pricing Model Transactional

Ownership Public

NTWRK Live Shopping

Provider Ntwrkthentwrk.com60M raised · Series B

Founded 2018

Sells To Consumers

Pricing Model Transactional

Ownership Private, Venture Capital

Live Shopping Platform - Similar Products & Services

  • Amazon Live logo

    Amazon Live

    amazon.com

  • QVC Live Shopping logo

    QVC Live Shopping

  • Shophand Live logo

    Shophand Live

  • eBay Marketplace logo

    eBay Marketplace

    pages.ebay.com

  • Wholesale Liquidation Marketplace logo

    Wholesale Liquidation Marketplace

  • Bidbus Live Auction Marketplace logo

    Bidbus Live Auction Marketplace

  • Fleek Wholesale Marketplace logo

    Fleek Wholesale Marketplace

  • Twitch — Live Video Streaming logo

    Twitch — Live Video Streaming