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LiveRamp
AddedFeb 15, 2024
UpdatedJul 3, 2026
LiveRamp

LiveRamp

Acquired

Acxiom, a SaaS-based company, offers enterprise data analytics for targeted advertising.

HQ
Conway, AR, US
Founded
1969
Overview
Compare
Employees
Website

Acxiom, founded in 2018 in Conway, Arkansas, is a SaaS-based company specializing in enterprise data analytics for targeted advertising. Its core mission is to leverage data to enhance marketing strategies and improve customer engagement. Acxiom offers a range of products and services, including Audience Cloud, Global Data Navigator, InfoBase, Personicx, Unified Data Layer, and Real Identity. The company focuses on providing businesses with actionable insights to optimize their advertising efforts.

Notable affiliated individuals include John Watkins, the Chief Operating Officer. Acxiom was formed when Acxiom Corporation (now LiveRamp) spun off its Acxiom Marketing Services division to the Interpublic Group of Companies. With over 2,100 employees as of 2018, Acxiom has made significant strides in the database marketing industry. Its key achievements include developing robust data solutions that have substantially impacted how businesses approach targeted advertising and customer relationship management.

LiveRamp - Quick Facts

When was LiveRamp founded?

LiveRamp was founded in 1969.

Where is LiveRamp's headquarters located?

LiveRamp's headquarters is located in Conway, AR, US.

LiveRamp - Classification

Ownership
  • Private
Technology
  • Analytics
Geographic Exposure
  • Americas
Revenue
  • Recurring
  • SaaS
Customer
  • Enterprise
Main Product
  • Data Analytics
Tags
  • SaaS
Unique IDs
  • ein: 710581897
  • secCik: 0000733269
  • ticker: RAMP
NAICS
  • 518000Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
  • 518200Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
  • 510000Information
  • 518210Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
SIC
  • 7300Business Services
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 7372Prepackaged Software
ISIC
  • 6190Other telecommunications activities
  • 6201Computer programming activities
Show 23 more industry codes
NAICS
  • 513200Software Publishers
  • 517810All Other Telecommunications
  • 540000Professional, Scientific, and Technical Services
  • 541500Computer Systems Design and Related Services
  • 513000Publishing Industries
  • 517000Telecommunications
  • 541000Professional, Scientific, and Technical Services
  • 517800All Other Telecommunications
  • 541600Management, Scientific, and Technical Consulting Services
  • 541800Advertising, Public Relations, and Related Services
  • 513210Software Publishers
  • 541510Computer Systems Design and Related Services
  • 541610Management Consulting Services
  • 541810Advertising Agencies
  • 541511Custom Computer Programming Services
  • 541613Marketing Consulting Services
SIC
  • 7375Information Retrieval Services
  • 8700Engineering, Accounting, Research, Management, And Related Services
  • 7310Advertising
  • 8740Management And Public Relations Services
  • 7311Advertising Agencies
  • 7371Computer Programming Services
  • 8742Management Consulting Services