Founded in April 2022, Bloom aims to improve the financial outcomes of Americans by providing the knowledge and tools necessary for prosperity. The company offers an investing app that educates users on wealth-building through interactive financial lessons, a gamified rewards system, and an investment account designed for long-term growth. Bloom primarily targets teens and young adults, focusing on equipping them with essential financial literacy skills.
Notable figures affiliated with Bloom include its founders and key investors who have contributed to its rapid growth. Since its launch, Bloom has attracted over 1 million users and achieved more than $3 million in annual recurring revenue. The platform's innovative approach to financial education and investment has significantly impacted its users, fostering a generation better prepared for financial independence.