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Fello
AddedMar 22, 2024
UpdatedJun 18, 2026
Fello

Fello

Seed

Fello: Game-based savings & investment app, earn by playing.

HQ
Bangalore, Karnataka, IN
Founded
2021
Accelerator
Y Combinator logoY CombinatorW22
Overview
Compare
Fundraising
Employees
Website

Fello, founded with a mission to revolutionize savings and investment for Gen-Z and young millennials in India, merges gaming with finance to make financial management fun and rewarding. The app allows users to save and invest in financial assets, earning gaming tokens for every rupee saved. These tokens can be used to play daily and weekly games, offering the chance to win significant cash prizes, thereby providing returns higher than traditional savings accounts. Fello focuses on making finance accessible and engaging for younger demographics.

Notable figures affiliated with Fello include its founding team, who have backgrounds in finance and technology. The company has garnered trust from over 1 million users and has distributed rewards exceeding ₹10 lakhs. By offering up to 15.5% returns and combining financial growth with entertainment, Fello has made a significant impact on how young Indians approach saving and investing, fostering a culture of financial literacy and engagement.

Fello - Quick Facts

When was Fello founded?

Fello was founded in 2021.

Where is Fello's headquarters located?

Fello's headquarters is located in Bangalore, Karnataka, IN.

When was Fello's last funding round?

Fello's most recent funding round was for $4M (USD) in January 2023.

How much has Fello raised to-date?

As of Jan 5, 2023, Fello has raised a total of $5M (USD).

How many employees does Fello have?

Fello has 29 employees as of Feb 24, 2024.

Fello - Classification

Ownership
  • Venture Capital
Technology
  • AI
  • Gamification
Geographic Exposure
  • India
Model
  • Platform
Revenue
  • Recurring
  • SaaS
  • Transactional
Customer
  • Consumers
Main Product
  • Investment
  • Savings
Tags
  • Fintech
  • Mobile App
NAICS
  • 520000Finance and Insurance
SIC
  • 6000Depository Institutions
Show 10 more industry codes
NAICS
  • 523000Securities, Commodity Contracts, and Other Financial Investments and Related Activities
  • 523900Other Financial Investment Activities
  • 523990All Other Financial Investment Activities
  • 523999Miscellaneous Financial Investment Activities
SIC
  • 6200Security And Commodity Brokers, Dealers, Exchanges, And Services
  • 6700Holding And Other Investment Offices
  • 6280Services Allied With The Exchange Of Securities Or Commodities
  • 6720Investment Offices
  • 6282Investment Advice
  • 6722Management Investment Offices, Open-end