Charles Schwab
Provider 
Founded 1971
Sells To —
Pricing Model —
Ownership —

Full-service brokerage offering commission-free trades, retirement accounts, and wealth management.
Charles Schwab is a leading full-service brokerage and investment platform offering commission-free stock and ETF trades, comprehensive retirement accounts, and automated robo-advisory services. It provides extensive research, education, and portfolio management tools for investors.
The platform serves retail and institutional clients with banking services, mortgage lending, and wealth management, known for its investor-friendly pricing and broad selection of investment products including mutual funds and fixed income.
Adds products that compete with one of Charles Schwab’s direct competitors but not with Charles Schwab itself. They are shaded, and Linked Through names the direct competitor each one competes with.
| Attribute | Charles Schwab | Power E*TRADE | Retail Online Brokerage | SoFi Invest | |
|---|---|---|---|---|---|
| Provider | |||||
| Founded | 1971 | 1982 | 1982 | 2011 | |
| Sells To | — | Retail | Retail | — | |
| Pricing Model | — | No-Fee Investing | No-Fee Investing | — | |
| Ownership | — | Subsidiary | Subsidiary | Public |
Provider 
Founded 1971
Sells To —
Pricing Model —
Ownership —
Provider 
Founded 1982
Sells To Retail
Pricing Model No-Fee Investing
Ownership Subsidiary
Provider 
Founded 1982
Sells To Retail
Pricing Model No-Fee Investing
Ownership Subsidiary
Provider 
Founded 2011
Sells To —
Pricing Model —
Ownership Public


Commission-free stock trading and investing app with fractional shares and crypto.



Web-based infinite canvas trading workspace with customizable widgets and third-party integrations for sophisticated traders.
Commission-free stock trading and investing app with fractional shares and crypto.

TradeStation's browser-delivered trading platform.

Web-based infinite canvas trading workspace with customizable widgets and third-party integrations for sophisticated traders.
