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Mixpanel
AddedFeb 13, 2024
UpdatedJul 9, 2026
Mixpanel

Mixpanel

Series C

Mixpanel offers analytics for data-driven decision-making, used by top firms like Uber & Netflix.

HQ
San Francisco, CA, US
Founded
2009
Accelerator
Y Combinator logoY CombinatorS09
Overview
Compare
Fundraising
Employees
News
Website

Mixpanel, founded in 2009 by Suhail Doshi and Tim Trefren, is an event analytics service company that focuses on providing data-driven insights for web and mobile applications. The core mission of Mixpanel is to empower organizations to make better decisions by offering detailed analytics on user interactions and engagement. Their services include web analytics, cohort analysis, and custom report building, catering primarily to SaaS companies but also supporting mobile apps. Mixpanel's vision is to democratize access to actionable data, enabling everyone in an organization to see and learn from the impact of their work.

Notable clients of Mixpanel include industry giants like OpenAI, Netflix, Pinterest, sweetgreen, CNN, Samsara, Uber, and Yelp. The company has achieved significant milestones, such as being a preferred analytics tool for top-tier firms and driving impactful business decisions through their data insights. Mixpanel's overall impact lies in its ability to enhance user engagement and retention for its clients, thereby contributing to their growth and success in a data-centric market.

Mixpanel - Products & Services

  • Product Analytics logo

    Product Analytics

    Product analytics platform that helps teams track user behavior, measure conversions, and improve retention.

    Competing Products

    AppAnalytics logo
    Kubit logo

Mixpanel - Similar Companies

AppAnalytics logo

AppAnalytics

appanalytics.io

PostHog logo

PostHog

posthog.com

Kubit logo

Kubit

kubit.ai

Mixpanel - Quick Facts

Who are Mixpanel's competitors?

Companies similar to Mixpanel include AppAnalytics, PostHog and Kubit.

When was Mixpanel founded?

Mixpanel was founded in 2009.

Where is Mixpanel's headquarters located?

Mixpanel's headquarters is located in San Francisco, CA, US.

When was Mixpanel's last funding round?

Mixpanel's most recent funding round was for $200M (USD) in November 2021.

How much has Mixpanel raised to-date?

As of Nov 15, 2021, Mixpanel has raised a total of $277M (USD).

How many employees does Mixpanel have?

Mixpanel has 410 employees as of Mar 1, 2024.

Mixpanel - Classification

Ownership
  • Private Equity
  • Venture Capital
Technology
  • Data
  • SaaS
Geographic Exposure
  • Global
Revenue
  • Recurring
Tags
  • SaaS
NAICS
  • 518000Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
  • 518200Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
  • 510000Information
  • 518210Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services
SIC
  • 7300Business Services
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 7372Prepackaged Software
Show 3 more industry codes
NAICS
  • 513200Software Publishers
  • 513000Publishing Industries
  • 513210Software Publishers