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Primetag
Primetag

Primetag

Primetag is an Influencer Marketing Intelligence platform that helps brands and agencies drive real business results through Return on Influence.

Operating headquarters
Aveiro, PT🇵🇹
Founded
2014
Overview
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Primetag is an Influencer Marketing Intelligence platform pursuing Return on Influence. Its product suite spans discovery, ROI tracking, benchmarks, and market analytics, with specific tools including Content Explorer, Universe, Omnichannel ROI Measurement, Campaign Manager, Share of Voice, Frameworks, and Discover. The platform operates across 50+ markets and analyzes over 3 billion pieces of influencer content.

Primetag provides cloud software that helps brands and agencies plan and optimize influencer campaigns with omnichannel measurement including both online and offline sales conversions. Clients include IKEA, Mango, Coca-Cola, Mondelez, IPG Mediabrands, Dentsu Group, and Publicis. The company uses AI to power team efficiency and real-time intelligence across its global operations.

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Primetag - Quick Facts

Who are Primetag's competitors?

Companies similar to Primetag include ROI Influencer Media, Markerly, Creable and Influenc.

When was Primetag founded?

Primetag was founded in 2014.

Where is Primetag's headquarters located?

Primetag's headquarters is located in Aveiro, PT.

When was Primetag's last funding round?

Primetag's most recent funding round was for €5.6M (EUR) in June 2025.

How much has Primetag raised to-date?

As of Jun 23, 2025, Primetag has raised a total of €10.9M (EUR).

How many employees does Primetag have?

Primetag has 48 employees as of Apr 1, 2026.

Primetag - Classification

Industry
  • AdTech
  • Influencer Marketing Software
  • Information Technology
  • MarTech
  • Software As A Service Companies