PSignite, founded in 2014, is a business technology company specializing in the development of intelligent Salesforce applications. The company’s core mission is to drive profitable revenue growth for consumer goods brands by providing integrated solutions for trade promotion management (TPM), trade promotion optimization (TPO), and price analytics. PSignite’s flagship product, CPGvision, aims to streamline and enhance trade spend strategies, replacing disjointed spreadsheets and siloed systems with a unified platform.
Notable affiliations include partnerships with leading brands such as Coca-Cola and Dr Pepper, as well as collaborations with Salesforce. PSignite has successfully positioned itself as a trusted provider of advanced business solutions within the consumer goods sector. The company’s achievements include the development of high-impact applications on Salesforce for top AppExchange partners, significantly improving operational efficiency and profitability for its clients.