TendTend Dental Plans

Tend Dental Plans are an alternative to insurance, created for patients who lack traditional dental coverage and would otherwise delay routine visits until a problem becomes urgent. The plan offers monthly or annual payments, with no forms, deductibles, premiums, or annual maximums, and it cannot be combined with traditional dental insurance. It is a plan rather than an insurance product and does not meet minimum essential coverage standards for health insurance.

The offering differentiates on a price-transparency axis against conventional insurance products, because it prices routine care annually in advance and gives discounts on most services. It is delivered through dental studios in Atlanta, Boston, Nashville, and the Washington DC Metro, where members select a city to learn plan details and enroll. It targets patients without traditional dental insurance who want affordable preventive care with predictable cost.