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WMG
AddedFeb 16, 2024
UpdatedJun 18, 2026
WMG

WMG

Series A

WMG International: Ingenious, user-friendly programmatic products for traffic monetization.

HQ
Los Angeles, CA, US
Founded
2014
Overview
Compare
Fundraising
Employees
Website

Founded with a mission to simplify traffic monetization, WMG International focuses on creating ingenious and user-friendly programmatic products. Their core offerings include a range of monetization tools such as GETRTB, an openRTB Ad Exchange platform, and adWMG Adapter, a universal adapter for header bidding based on Prebid.js. Additionally, they offer WPlayer, an HTML5 video player designed for easy monetization, and WBID, a Prebid.js header bidding software. WMG targets publishers and advertisers seeking efficient and effective traffic monetization solutions.

Notable figures affiliated with WMG International include industry experts in programmatic advertising and traffic monetization. The company has garnered attention from key investors in the ad tech space, contributing to its rapid growth. Among its achievements, WMG has successfully launched multiple innovative products that streamline the monetization process for publishers. The overall impact of WMG International is significant, as it provides accessible and effective tools that enhance revenue generation for digital content creators and advertisers alike.

WMG - Quick Facts

When was WMG founded?

WMG was founded in 2014.

Where is WMG's headquarters located?

WMG's headquarters is located in Los Angeles, CA, US.

When was WMG's last funding round?

WMG's most recent funding round was for $2M (USD) in January 2022.

How much has WMG raised to-date?

As of Jan 10, 2022, WMG has raised a total of $3.5M (USD).

How many employees does WMG have?

WMG has 75 employees as of Feb 4, 2024.

WMG - Classification

Technology
  • Automation
Geographic Exposure
  • Global
Model
  • Platform
Revenue
  • Recurring
  • Software
  • Transactional
Customer
  • Enterprise
Main Product
  • Advertising
  • Monetization
Tags
  • Adtech
  • SaaS
NAICS
  • 540000Professional, Scientific, and Technical Services
  • 541000Professional, Scientific, and Technical Services
  • 541800Advertising, Public Relations, and Related Services
  • 541810Advertising Agencies
SIC
  • 7300Business Services
  • 7310Advertising
  • 7311Advertising Agencies
Show 6 more industry codes
NAICS
  • 541600Management, Scientific, and Technical Consulting Services
  • 541610Management Consulting Services
  • 541613Marketing Consulting Services
SIC
  • 8700Engineering, Accounting, Research, Management, And Related Services
  • 8740Management And Public Relations Services
  • 8742Management Consulting Services