
Traffic Avenue: A real-time ad trading platform using RTB standards for precise targeting, maximizing publisher revenue and advertiser engagement.
Traffic Avenue, founded with the mission to revolutionize digital advertising, operates as a real-time advertising trading platform utilizing Real-Time Bidding (RTB) standards. The company's vision is to enhance the efficiency and effectiveness of online advertising for both advertisers and publishers. Traffic Avenue offers services that enable advertisers to buy targeted traffic and publishers to sell ad space in an automated manner. Their proprietary algorithm evaluates each visitor in real-time, allowing for precise targeting and significant revenue increases for publishers.
Notable investors and affiliated individuals have backed Traffic Avenue, contributing to its rapid growth and industry recognition. The platform has achieved significant milestones, including helping publishers increase their revenues by up to 80% through optimized ad placements. Traffic Avenue's impact on the digital advertising market is marked by its innovative use of big data and performance-based ad network, ensuring that advertisers only pay for genuine user interactions. This approach has positioned Traffic Avenue as a leader in the real-time advertising space.
Companies similar to TrafficAvenue include Avenue Right, Real Web Media, AdPushup and Revenue.com.
TrafficAvenue was founded in 2013.
TrafficAvenue's headquarters is located in Henderson, NV, US.
TrafficAvenue's most recent funding round was for $410k (USD) in July 2015.
As of Jul 31, 2015, TrafficAvenue has disclosed funding of $410k (USD). Undisclosed round amounts are excluded.
TrafficAvenue has 6 employees as of Feb 4, 2024.
Revenue.com
revenue.com