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OpenX
AddedFeb 15, 2024
UpdatedJun 18, 2026
OpenX

OpenX

Series D

OpenX: A leading adtech firm offering a vast, quality ad exchange network with real-time bidding.

HQ
Pasadena, CA, US
Founded
2008
Overview
Compare
Fundraising
Employees
Website

Founded in 2008, OpenX is a leading adtech company dedicated to creating a high-quality ad exchange network that combines ad serving with real-time bidding (RTB). The company's core mission is to democratize identity across all publishers on the open web, enabling marketers to plan and buy audiences more effectively. OpenX offers a robust platform that provides access to a unique data asset of anonymous user information, facilitating sophisticated, audience-focused advertising campaigns. Their market focus includes both publishers and demand partners, ensuring a comprehensive and high-standard marketplace.

Notable figures affiliated with OpenX include Sean Muzzy, President North America at Matterkind, who has praised the company's ability to deliver better campaign results through its unique data assets. OpenX has achieved significant milestones, including maintaining the largest independent ad exchange network and setting high marketplace standards. The company's impact is evident in its ability to enhance marketers' strategies and improve client outcomes, solidifying its position as a key player in the adtech industry.

OpenX - Similar Companies

OpenAds logo

OpenAds

openads.ai

The Trade Desk logo

The Trade Desk

thetradedesk.com

TrafficAvenue logo

TrafficAvenue

trafficavenue.net

C1X logo

C1X

AdPushup logo

AdPushup

adpushup.com

Cross Pixel Media logo

Cross Pixel Media

crosspixel.net

Trustx logo

Trustx

trustx.org

Place Exchange logo

Place Exchange

placeexchange.com

DashBid Media logo

DashBid Media

AdaptMX logo

AdaptMX

adaptmx.com

AdHawk logo

AdHawk

tryadhawk.com

ReactX logo

ReactX

AdFlight logo

AdFlight

Adwerx logo

Adwerx

adwerx.com

OpusAds logo

OpusAds

opusads.com.com

OpenX - Quick Facts

Who are OpenX's competitors?

Companies similar to OpenX include OpenAds, The Trade Desk, TrafficAvenue and C1X.

When was OpenX founded?

OpenX was founded in 2008.

Where is OpenX's headquarters located?

OpenX's headquarters is located in Pasadena, CA, US.

How much has OpenX raised to-date?

As of Jun 1, 2015, OpenX has raised a total of $70.5M (USD).

How many employees does OpenX have?

OpenX has 200 employees as of Feb 4, 2024.

OpenX - Classification

Ownership
  • Private Equity
  • Venture Capital
Technology
  • Analytics
  • Data
Geographic Exposure
  • Global
Model
  • Marketplace
  • Platform
Revenue
  • Advertising
Customer
  • Enterprise
Main Product
  • Ad Exchange
  • Ad Server
Tags
  • Adtech
  • DataOps
NAICS
  • 540000Professional, Scientific, and Technical Services
  • 541000Professional, Scientific, and Technical Services
  • 541600Management, Scientific, and Technical Consulting Services
  • 541610Management Consulting Services
  • 541613Marketing Consulting Services
SIC
  • 8700Engineering, Accounting, Research, Management, And Related Services
  • 8740Management And Public Relations Services
  • 8742Management Consulting Services
Show 11 more industry codes
NAICS
  • 513200Software Publishers
  • 510000Information
  • 513000Publishing Industries
  • 541800Advertising, Public Relations, and Related Services
  • 513210Software Publishers
  • 541810Advertising Agencies
SIC
  • 7300Business Services
  • 7310Advertising
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 7311Advertising Agencies
  • 7372Prepackaged Software