Yieldmo
Yieldmo, an American tech firm, enhances value in digital advertising for buyers and sellers.
Founded
2012Yieldmo, an American tech firm, enhances value in digital advertising for buyers and sellers.
Yieldmo, founded in June 2012 by Mike Yavonditte, Rick Eaton, Teddy Jawde, and Todd Coleman, is an American technology company specializing in digital advertising. The company aims to maximize the value of advertising for buyers, sellers, and consumers through its innovative real-time curation system. Yieldmo's platform leverages privacy-compliant contextual data, machine learning, and proprietary digital formats to enhance ad inventory value without relying on audience data. The company operates a global omnichannel exchange that matches publishers with advertisers.
Yieldmo has made significant strides in the digital advertising industry by offering advanced solutions that improve ad performance and efficiency. Key achievements include the development of their proprietary Smart Exchange and the publication of influential whitepapers like "Creative Performance with DFO and AI." Notable figures in the company include Duc Chau (CTO), Mari Kim Novak (CMO), and Jeremy Steinberg (CRO and GM, Marketplace). Yieldmo's innovative approach and leadership have positioned it as a prominent player in the online advertising and digital marketing sectors.
Companies similar to Yieldmo include yieldPass, Mth Sense, TrafficAvenue and Yomob Technology.
Yieldmo was founded in 2012.
Yieldmo's headquarters is located in New York City, NY, US.
Yieldmo's most recent funding round was for $2M (USD) in July 2020.
As of Jul 23, 2020, Yieldmo has disclosed funding of $43.2M (USD). Undisclosed round amounts are excluded.
Yieldmo has 151 employees as of Feb 5, 2024.
Yomob Technology
yomob.com
