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Hydra Ventures
AddedFeb 13, 2024
UpdatedJun 28, 2026
Hydra Ventures

Hydra Ventures

Operating

Hydra Ventures, backed by Adidas, is an investment firm specializing in creating and developing new consumer brands.

Location
Amsterdam, North Holland, NL
Founded
2011
Firm
Compare
Portfolio
Employees

Hydra Ventures is an investment and business development firm that creates and develops new consumer brands in the apparel, footwear and sports-related areas. It is basically formed as a venture capital fund but has the full backing of Adidas.

The managing director is Tom Montgomery, who was formerly head of corporate strategy at Adidas. Besides Adidas CEO Herbert Hainer and Adidas CFO Robin Stalker, the board includes Duncan Fitzwilliams, founder of Nash Fitzwilliams, and Toby Hoare, CEO of JWT Europe.

Hydra Ventures - Portfolio Snapshot

Portfolio activity breakdown across disclosed investments and stages

Total Investments2
Current Portfolio Count1
Total Portfolio Exits0

Top Investment Stages

Series D1 (50.0%)
Series E1 (50.0%)

Stage Mix

Series D 50%Series E 50%

Concentration shown as share of disclosed investments by stage.

Recent Investments

Carbon logo

Carbon

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Hydra Ventures - Classification

Also Known As
  • Hydra Ventures B.V.
NAICS
  • 520000Finance and Insurance
  • 523000Securities, Commodity Contracts, and Other Financial Investments and Related Activities
  • 523900Other Financial Investment Activities
  • 523990All Other Financial Investment Activities
  • 523999Miscellaneous Financial Investment Activities
SIC
  • 6700Holding And Other Investment Offices
  • 6790Miscellaneous Investing
  • 6799Investors, Not Elsewhere Classified
Show 5 more industry codes
NAICS
  • 525000Funds, Trusts, and Other Financial Vehicles
  • 523910Miscellaneous Intermediation
SIC
  • 6000Depository Institutions
  • 6720Investment Offices
  • 6722Management Investment Offices, Open-end