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Branch
AddedFeb 13, 2024
UpdatedJun 13, 2026
Branch

Branch

Series F

Branch: A California-based mobile software company specializing in deep linking and attribution.

HQ
Palo Alto, CA, US
Founded
2014
Overview
Analysis
Compare
Fundraising
Employees
News
Website

Branch, founded on April 15, 2014, by Alex Austin, Mike Molinet, Mada Seghete, and Dmitri Gaskin, is a mobile software company headquartered in Palo Alto, California. The company specializes in mobile deep linking and attribution, offering solutions such as linking across email, ads, mobile web, OTT/CTV, QR codes, and organic social channels. Branch aims to help businesses unlock their mobile potential through advanced compliance, privacy and security measures, and enterprise link management.

Notable affiliated people include its founders and the company’s participation in the StartX Accelerator program at Stanford University in the summer of 2014. Branch has garnered significant attention and investment from prominent venture capital firms. Key achievements include becoming a leading player in mobile deep linking and attribution, significantly impacting how businesses track and optimize their mobile marketing efforts.

Branch - Products & Services

  • Branch Attribution logo

    Branch Attribution

    Branch Attribution measures mobile and cross-platform engagement by linking ad exposure to app installs and downstream events.

    Competing Products

    Foursquare logo

Branch - Similar Companies

Foursquare logo

Foursquare

foursquare.com

AppsFlyer logo

AppsFlyer

appsflyer.com

Braze logo

Braze

braze.com

Branch logo

Branch

branch.gg

Mixpanel logo

Mixpanel

mixpanel.com

mParticle logo

mParticle

mparticle.com

Reveal Mobile logo

Reveal Mobile

revealmobile.com

AppLovin logo

AppLovin

applovin.com

Branding Brand logo

Branding Brand

brandingbrand.com

Iterable logo

Iterable

iterable.com

Branch8 logo

Branch8

branch8.com

Button logo

Button

usebutton.com

AppVirality logo

AppVirality

appvirality.com

Amplitude logo

Amplitude

amplitude.com

Localytics logo

Localytics

uplandsoftware.com

Branch - Quick Facts

Who are Branch's competitors?

Companies similar to Branch include Foursquare, AppsFlyer, Braze and Branch.

When was Branch founded?

Branch was founded in 2014.

Where is Branch's headquarters located?

Branch's headquarters is located in Palo Alto, CA, US.

When was Branch's last funding round?

Branch's most recent funding round was for $300M (USD) in February 2022.

How much has Branch raised to-date?

As of Feb 10, 2022, Branch has raised a total of $667M (USD).

How many employees does Branch have?

Branch has 683 employees as of Feb 5, 2024.

Branch - Classification

Ownership
  • Equity
  • Venture Capital
Technology
  • Data
  • Mobile
Geographic Exposure
  • United States
Revenue
  • Recurring
Customer
  • Enterprise
  • Small Business
Tags
  • API
  • SaaS
NAICS
  • 513200Software Publishers
  • 510000Information
  • 513000Publishing Industries
  • 513210Software Publishers
SIC
  • 7300Business Services
  • 7370Computer Programming, Data Processing, And Other Computer Related
  • 7372Prepackaged Software