Attribution
Provider 
Founded 2009
Sells To Enterprise
Pricing Model Recurring, Transactional
Ownership Corporate

Foursquare Attribution measures ad-driven store visits and sales lift across digital, TV, social, and out-of-home channels.
Foursquare Attribution ties advertising spend to real-world outcomes such as incremental store visits and transactions, using multi-touch attribution across omnichannel campaigns. It combines a curated Places dataset with proprietary stop-detection and snap-to-place models to attribute exposure to verified visitation.
The product offers tiered reporting for visits, sales impact, and combined path-to-purchase analysis, delivered through a unified dashboard with daily updates. It integrates with more than 550 media partners to support in-flight optimization across programmatic, social, CTV, and OOH inventory.
| Attribute | Attribution | AppsFlyer Attribution | |
|---|---|---|---|
| Provider | |||
| Founded | 2009 | 2011 | |
| Sells To | Enterprise | Enterprise, Small Business | |
| Pricing Model | Recurring, Transactional | Recurring, Software | |
| Ownership | Corporate | Public |
Provider 
Founded 2009
Sells To Enterprise
Pricing Model Recurring, Transactional
Ownership Corporate
Provider 
Founded 2011
Sells To Enterprise, Small Business
Pricing Model Recurring, Software
Ownership Public

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