Streaming Viewership (M) measures minutes watched and audience share for original streaming series and films across major US platforms.
Streaming Viewership (M) ranks the Top 50 original series and films across major US streaming platforms by minutes watched, audience share and related metrics, with historical data to January 2022. Measurement draws on a 3.4 million device panel spanning more than 20 TV manufacturers, built with a linear optimization model to compensate for biases.
The offering is the official data provider for the Streaming Originals Charts presented by Variety and an official partner of the Golden Globes. It includes Lumi, an AI-powered analytics assistant, and serves streaming platforms, studios, producers and creators.
Parrot Analytics
Demand360
parrotanalytics.com
Samba TV
Samba TV Measurement
samba.tv
Nielsen
The Gauge
nielsen.com
| Attribute | Streaming Viewership (M) | Demand360 | Samba TV Measurement | The Gauge | |
|---|---|---|---|---|---|
| Provider | | | | | |
| Founded | 2020 | 2013 | 2008 | — | |
| Sells To | B2B | Enterprise | Enterprise | B2B | |
| Pricing Model | B2B Subscription | Recurring, Software | Recurring | Licensing | |
| Ownership | Subsidiary | Private, Venture-backed | Venture-backed | — |
Provider
Founded 2020
Sells To B2B
Pricing Model B2B Subscription
Ownership Subsidiary
Provider
Founded 2013
Sells To Enterprise
Pricing Model Recurring, Software
Ownership Private, Venture-backed
Provider
Founded 2008
Sells To Enterprise
Pricing Model Recurring
Ownership Venture-backed
Provider
Founded —
Sells To B2B
Pricing Model Licensing
Ownership —
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