Founded with the mission to revolutionize the African auto dealership market, Shekel Mobility offers a comprehensive B2B marketplace designed to help car dealers find, finance, and sell vehicles more efficiently. The platform aims to build the largest auto dealership ecosystem in Africa, facilitating $10 billion in transactions annually. Shekel Mobility provides various services, including credit access, car trading, and business management tools, all accessible via mobile devices, targeting the $30 billion African used car market.

Notable figures affiliated with Shekel Mobility include key investors who have contributed to the company's growth, such as those involved in their recent $7 million funding round. The company has achieved significant milestones, including empowering numerous auto dealers and enhancing their operational capabilities. By streamlining the buying, financing, and selling processes, Shekel Mobility has made a substantial impact on the African auto industry, driving economic growth and improving market efficiency.