Yodlee Insights
Provider 
Founded 1999
Sells To Financial Institutions, Fintechs, Lenders, Wealth Management Firms
Pricing Model Subscription, Usage-based
Ownership Private

Configurable financial insights engine providing 86+ personalized, actionable insights based on transaction and account data.
Yodlee Insights is a configurable financial insights engine that analyzes transaction and account data to generate 86 or more personalized, actionable insights for end users. The service identifies spending patterns, subscription changes, income anomalies, and financial health indicators without requiring custom rule development.
Financial institutions and fintechs can configure which insights categories to surface, customize thresholds, and deliver proactive notifications that help users better understand and manage their financial lives.
| Attribute | Yodlee Insights | MX Financial Insights | Plaid Transactions | |
|---|---|---|---|---|
| Provider | ||||
| Founded | 1999 | 2010 | 2013 | |
| Sells To | Financial Institutions, Fintechs, Lenders, Wealth Management Firms | — | Enterprises | |
| Pricing Model | Subscription, Usage-based | — | Subscription | |
| Ownership | Private | Venture-backed | Private |
Provider 
Founded 1999
Sells To Financial Institutions, Fintechs, Lenders, Wealth Management Firms
Pricing Model Subscription, Usage-based
Ownership Private
Provider 
Founded 2010
Sells To —
Pricing Model —
Ownership Venture-backed
Provider 
Founded 2013
Sells To Enterprises
Pricing Model Subscription
Ownership Private


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