GWI offers Consumer Research Platform
Product
GWI's research platform gives brands and agencies survey-based audience and consumer insight data.
- Currently Offered
GWI's research platform gives brands and agencies survey-based audience and consumer insight data.
This GWI offering is a subscription research platform that gives brands, agencies and media owners access to survey-based consumer data. Users query audience segments across attitudes, media habits, brand affinity and purchasing behaviour drawn from panel respondents in many markets.
It competes for the same audience-insight and campaign-planning budgets as other consumer research data providers and audience intelligence platforms.
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Agile consumer research platform for testing product concepts and creative with target audiences.
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YouGov Profiles is an audience-profiling product that builds detailed segment views from panel respondents attitudes, behaviours, and demographics.
YouGov BrandIndex is a daily brand-tracking product that measures brand health across 16 core metrics.
Agile consumer research platform for testing product concepts and creative with target audiences.
YouGov Behavioral supplies verified, permissioned online behavioural data spanning banking transactions, search and social activity, and media consumption.
Pulsar's audience intelligence platform segments consumers by interest and affinity for campaign planning.
YouGov Crunch is an analytics technology platform for exploring, visualising, and analysing market research data.
Qualtrics Survey Software builds and analyzes surveys for research teams.
Luminate Insights produces original behavioral studies and custom consulting on entertainment audiences, genres and markets.