StoryIt is a web-based marketing platform that helps restaurants, hospitality groups, and small businesses drive sales by automating customer social loyalty, user-generated content (UGC) collection, and brand advocacy. The platform rewards customers for sharing Instagram and TikTok stories, reels, and in-feed posts about a business in exchange for discounts, automatically capturing that content whether the customer's social account is public or private and consolidating it for the brand.

By converting casual customers into loyal advocates, StoryIt aims to grow social reviews on Instagram, TikTok, and Google, build a community of repeat purchasers, and reach target audiences at a fraction of traditional advertising cost. The platform is used by hospitality and restaurant operators such as Kerbey Lane Cafe, Shuck Shack, Rosa Salsa, and Lombardi Family Concepts, as well as service businesses and consumer brands, and is sold through a book-a-demo model rather than published pricing.