Card-linked offers APIs that banks, acquirers, merchants and developers embed in their own applications.
The Visa Offers Platform exposes card-linked offer capabilities through REST APIs on Visa's developer platform. The Offers API creates and activates offers, and companion Merchants, Users and Rewards APIs manage the surrounding programme data.
Issuer banks, acquirer banks, merchants and independent developers can use the APIs to run offer programmes inside their own applications instead of building card-linked offer infrastructure themselves.
| Attribute | Visa Offers Platform | Data4Deals for Banks | OfferHub API | |
|---|---|---|---|---|
| Provider | |  |  PushPoint$1.4M disclosed funding · Seed | |
| Founded | 1958 | 2021 | 2011 | |
| Sells To | Enterprises | — | Enterprise, Small Business | |
| Pricing Model | Transactional Commission | — | Recurring, Software, Transactional | |
| Ownership | — | Venture-backed | Private |
Provider
Founded 1958
Sells To Enterprises
Pricing Model Transactional Commission
Ownership —
Provider
Founded 2021
Sells To —
Pricing Model —
Ownership Venture-backed
Provider PushPoint$1.4M disclosed funding · Seed
Founded 2011
Sells To Enterprise, Small Business
Pricing Model Recurring, Software, Transactional
Ownership Private
Turnkey card-linked offers programme deployable by dashboard or developer API.
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Turnkey card-linked offers programme deployable by dashboard or developer API.
Cardlytics card-linked offer platform lets merchants acquire customers and measure incremental sales from purchase data.
Reach new and existing customers with personalized, card-linked discounts and risk-free customer acquisition campaigns through bank apps.
Kard commerce media network powers card-linked offers so merchants reach high-intent shoppers and pay for performance.
Offer management platform for creating, distributing and tracking digital offers.
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