Attio CRM
Founded 2019
Sells To —
Pricing Model Subscription
Ownership —

Attio is a customer relationship management platform with configurable records and AI-native workflows.
Attio is a customer relationship management platform built around configurable records that teams shape to their own workflows. Its platform spans data and enrichment, call intelligence, reporting, and workflows, with AI features including Ask Attio, custom agents, and Universal Context that connects signals from email, meetings, product usage, billing, support, and agent activity.
The product is offered across Free, Plus, Pro, and Enterprise plans billed per user, and connects to external tools through a REST API, an App SDK, an MCP server, and an apps ecosystem. Attio Limited publishes plan and pricing information on its official pricing page and documents ongoing product updates in its public changelog.
Affinity

Affinity CRM
affinity.co
Close

Close CRM
close.com
Freshworks

Freshsales
freshworks.com
HubSpot

HubSpot CRM
hubspot.com
Insightly

Insightly CRM
insight.ly
Monday.com

Monday Sales CRM
monday.com
Nimble

Nimble CRM
nimble.com
Pipedrive

Pipedrive — Sales CRM
pipedrive.com
Zero

Zero — AI CRM
zero.inc
Zoho

Zoho CRM
zoho.com
| Attribute | Attio CRM | Affinity CRM | Close CRM | Freshsales | HubSpot CRM | Insightly CRM | Monday Sales CRM | Nimble CRM | Pipedrive — Sales CRM | Zero — AI CRM | Zoho CRM | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Provider | ||||||||||||
| Founded | 2019 | 2014 | 2013 | 2010 | 2006 | 2009 | 2012 | 2008 | 2010 | 2024 | 1996 | |
| Sells To | — | Enterprise | Enterprise, Small Business | Enterprise, Small Business | Enterprise | Enterprise, Small Business | B2C, Enterprise | Enterprise, Small Business | — | B2B | B2B | |
| Pricing Model | Subscription | Recurring, Software, Transactional | Recurring, SaaS, Software, Usage-based | Recurring, SaaS, Software | Recurring Subscription | Recurring | SaaS, Subscription | Recurring, Software | — | B2B Subscription | B2B Subscription | |
| Ownership | — | Venture Capital | Private, Venture Capital | Public | Public | — | Public | Venture Capital | — | Venture-backed private company | Private |
Founded 2019
Sells To —
Pricing Model Subscription
Ownership —
Provider 
Founded 2014
Sells To Enterprise
Pricing Model Recurring, Software, Transactional
Ownership Venture Capital
Provider 
Founded 2013
Sells To Enterprise, Small Business
Pricing Model Recurring, SaaS, Software, Usage-based
Ownership Private, Venture Capital
Provider 
Founded 2010
Sells To Enterprise, Small Business
Pricing Model Recurring, SaaS, Software
Ownership Public
Provider 
Founded 2006
Sells To Enterprise
Pricing Model Recurring Subscription
Ownership Public

Cognism CRM Enrichment
cognism.com