Branch Activation manages branded short links, custom QR codes, and analytics for enterprise marketing teams.
Branch Activation provides custom domains, branded short links, and configurable QR codes for marketing campaigns. Teams can manage web and app destinations, track clicks and scans, and organize links with templates, tagging, folders, and role-based access.
The product supports web campaigns without requiring the Branch SDK. Teams can add the SDK for deep and deferred links into apps, then combine Activation with Branch Engagement or Performance for downstream attribution. Bulk creation and management support coordinated campaign operations across multiple brands and domains.
AppsFlyer
AppsFlyer OneLink
appsflyer.com
Kochava
Kochava SmartLinks
kochava.com
URLgenius
URLgenius
urlgenius.com
| Attribute | Branch Activation | AppsFlyer OneLink | Kochava SmartLinks | URLgenius | |
|---|---|---|---|---|---|
| Provider | | | | | |
| Founded | 2014 | 2011 | 2011 | 2015 | |
| Sells To | Enterprise | Enterprise, Small Business | — | — | |
| Pricing Model | SaaS | Recurring, Software | — | — | |
| Ownership | Equity, Venture-backed | Public | — | — |
Provider
Founded 2014
Sells To Enterprise
Pricing Model SaaS
Ownership Equity, Venture-backed
Provider
Founded 2011
Sells To Enterprise, Small Business
Pricing Model Recurring, Software
Ownership Public
Provider
Founded 2011
Sells To —
Pricing Model —
Ownership —
Provider
Founded 2015
Sells To —
Pricing Model —
Ownership —
Adjust TrueLink creates branded, cross-platform deep links that route users into apps and preserve campaign attribution.
SaaS tool for validating affiliate offer tracking links and redirect chains to ensure users reach intended app stores.
Marketing Calendar plans and launches on-brand creative across every channel using pillars and playbooks.
AppsFlyer Attribution measures mobile app install and engagement events across ad networks and marketing channels.
CoSchedule Calendar is a robust social media calendar for creating, scheduling, publishing, and measuring social strategy.
AI-powered performance marketing and paid social optimization for e-commerce brands.
Influ2 Integrations sync contact-level advertising data with CRM, marketing automation, and sales tools.
Marketing work management workspace for coordinating campaigns, tasks, and cross-functional go-to-market execution.
Marketing automation platform for email campaigns, forms, segments, journeys, and A/B testing.
Merge Link embeds an authentication interface for connecting integration accounts securely.
Feature flags tool from PostHog with local evaluation under fifty milliseconds and bootstrapping to eliminate page-load flicker.
AI platform matching B2B companies to newsletter, podcast, and social creators.
Adjust TrueLink creates branded, cross-platform deep links that route users into apps and preserve campaign attribution.
SaaS tool for validating affiliate offer tracking links and redirect chains to ensure users reach intended app stores.
Marketing Calendar plans and launches on-brand creative across every channel using pillars and playbooks.
AppsFlyer Attribution measures mobile app install and engagement events across ad networks and marketing channels.
CoSchedule Calendar is a robust social media calendar for creating, scheduling, publishing, and measuring social strategy.
AI-powered performance marketing and paid social optimization for e-commerce brands.
Influ2 Integrations sync contact-level advertising data with CRM, marketing automation, and sales tools.
Marketing work management workspace for coordinating campaigns, tasks, and cross-functional go-to-market execution.
Marketing automation platform for email campaigns, forms, segments, journeys, and A/B testing.
Merge Link embeds an authentication interface for connecting integration accounts securely.
Feature flags tool from PostHog with local evaluation under fifty milliseconds and bootstrapping to eliminate page-load flicker.
AI platform matching B2B companies to newsletter, podcast, and social creators.